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A technical SEO checklist is essential for ensuring that your website is search engine friendly and can be easily crawled and indexed by search engines. Here is a comprehensive technical SEO checklist for website optimization:
Mobile-Friendly Design:
Ensure your website is responsive and provides an optimal user experience on mobile devices.
Use Google's Mobile-Friendly Test to check if your website meets mobile usability standards.
Page Speed Optimization:
Minimize server response time and reduce page loading time.
Compress images and enable browser caching to improve website speed.
Use tools like Google PageSpeed Insights to analyze and optimize page speed.
XML Sitemap:
Create and submit an XML sitemap to search engines to help them crawl and index your website efficiently.
Robots.txt:
Check your website's robots.txt file to ensure that search engines can crawl the essential pages and exclude irrelevant ones.
Canonicalization:
Use canonical tags to avoid duplicate content issues and consolidate page authority.
HTTPS and SSL:
Ensure your website uses HTTPS encryption with an SSL certificate for a secure browsing experience.
Use tools like SSL Labs to check the SSL certificate configuration.
Structured Data Markup (Schema.org):
Implement structured data markup (JSON-LD or microdata) to help search engines understand the content on your website better.
URL Structure:
Use descriptive and SEO-friendly URLs with relevant keywords.
Avoid using dynamic URLs with excessive parameters.
301 Redirects:
Implement proper 301 redirects to handle broken links and redirect users and search engines to the correct pages.
Canonical URLs:
Use canonical tags to indicate the preferred version of duplicate pages.
H1 and Header Tags:
Use unique and descriptive H1 tags for each page and optimize header tags (H2, H3, etc.) for content hierarchy.
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